Masterful Chef Ferran Adriá Flips the Switch and Caters to a Mass Market
Ferran Adriá gastronimic bubbles has burst, and El Bulli his world class restaurant is turning into a research foundation that will reach out to the masses via daily internet postings. Stay tune for more fab food creations from the world’s number 1 chef.
excerpt from Guaradian
The world’s greatest chef has had enough. “I don’t care now whether I have three stars, or however many. Or whether I am No 1 or No 28,” explains Ferran Adrià, the former plate-washer who has revolutionised high cuisine over the past 20 years.
“You can’t stay at number one forever. Imagine if Barcelona won the Champions League for 15 seasons,” he adds. “The system couldn’t handle it.”
Adrià’s words may sound world-weary, but in fact they are the opposite. Having reached the top, and stayed there for so long, he is closing his world-famous El Bulli restaurant and turning its location, in a charming Mediterranean cove, into a research foundation that will reach out to the masses by publishing daily on the internet. For more read the Guardian